Товары народного потребления
Категория "Товары народного потребления"Код вакансии: 05.2821 Вакансия: Brand Activation Executive Компания: Известная Западная FMCG компания Место работы: г. Москва Требования: Formal qualifications: University degree, fluent English, good PC skills.
Experience: Marketing Experience 1-2 years
High drive;
Excellent communication and people skills;
Good Team member, eager to learn;
Independence, ownership;
Good analytical skills;
Organisational skills.
Обязанности: Department: Marketing HPC
1. Place in Organization
Reporting to: Brand Building Manager
Subordinates – No
2. Major responsibilities and tasks
Support Brand Manager in all the activities around Brand portfolio;
Lead activation & PR projects; propose and agree what BTL activities need to happen within the budget framework to achieve brand objectives;
Monitor sales progress development and analyse sales and off-takes data;
Monitor competitive environment and inform team members of important competition moves;
Contribute to brand marketing plan development and propose ideas for driving respective part of Brand portfolio;
Responsible for invoice processing of all the activities around allocated part of brand portfolio and management of the respective part of A&P budget;
Develop deep consumer understanding via trade and consumer visits in all regions of Russia;
Keep an updated calendar of all marketing programs, research, projects on hand for review by any member of Company who needs an update;
Help Brand Manager to conduct analyses and prepare presentations as requested for meetings;
Execute necessary administrative and organisational tasks as sending samples, facilitate payments to agencies, etc.
3. Internal contacts:
HPC marketing department,
Customer Marketing,
CMI,
Supply chain,
Marketing controlling and finance departments.
4. External contacts
BTL agencies
PR agencies
Packaging suppliers
Компенсационный пакет: Питание,
Медицинская страховка
Страховка жизни
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